In The News

Outsell Analyst Poses the Question, “Doesn’t Mediaspectrum’s Partnership with Tribune Offer Significant Potential to the News Industry?”


Sep 18, 2009 — Ken Doctor, the influential lead news analyst at Outsell, discusses at ContentBridges nine questions for news companies to think about, as they move beyond cost-cutting to find new and real growth alternatives for moving ahead. Mediaspectrum's self-service ad sales platform (Ad Sales) is talked about, as well as the company's newly launched partnership with Tribune.

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