Advertising 2.0

An intimate and elegant experience

With solutions for ad sales, supply chain management and production automation, Mediaspectrum offers a complete suite of tools to revolutionize your business.

Content 2.0

The Ultimate Print and Web Content Management Solution

The industry’s only pure Web-services based editorial and content management system is helping media companies streamline content production and deliver content virtually anywhere.

Community & Commerce 2.0

Customized Portals for Media

Portals enable you to seamlessly integrate multiple applications organization-wide. Now you can get the most advanced media focused portal design team in the world working for you.

 
 

In The NewsView All

Outsell Identifies Cloud Computing Among “Top Five Crucial Technologies for Information Publishing”

Feb 9, 2010 — Mediaspectrum is featured for providing a cloud computing platform specifically targeted at publishers, offering “a soup to nuts replacement for their legacy applications.”

News & Tech Revisits Mediaspectrum’s Partnership Success with Tribune

Jan 2, 2010 “We help them [other publishers] go through the revolution of figuring out how to entice a user to self-service and how to change the internal mindset to use a platform that is geared toward their needs.”  - Nancy Works, Tribune.

Mediaspectrum Named Red Herring Global 100 Finalist

Dec 28, 2009 — Red Herring selects Mediaspectrum among its list of finalists for the 2009 Top 100 Private Companies. Says these are "the ones to watch as they disrupt their respective industries."

Mediaspectrum Makes Top 5 List of Tools for Automating Local Ads

Dec 21, 2009 — Mediashift.com, the online resource for today’s shifting media landscape and digital revolution, has run a feature story exploring new advertising technologies that are reaching smaller, local advertisers.

WAN-IFRA Magazine Spotlights How Mediaspectrum Helps Publishers Reach Small Advertisers in Latest Issue

Dec 1, 2009 — WAN-IFRA Magazine interviews Tribune Company for a feature Q&A that delves into Tribune’s work with Mediaspectrum to tackle self-service advertising.

Poynter Online Examines Mediaspectrum’s Impact on Tribune’s Advertising Business

Oct 12, 2009 — "The industry is looking for a silver bullet solution (to broaden the advertiser base), and we think this could be it."

News & Tech's Editor-in-Chief Interviews Tribune, Reports on Mediaspectrum Self-Service Ad Partnership

Oct 6, 2009 — News & Tech interviews Tribune VP of Operations on their decision to extend Mediaspectrum's Ad Sales solution to publishers industry-wide.

Outsell Analyst Poses the Question, “Doesn’t Mediaspectrum’s Partnership with Tribune Offer Significant Potential to the News Industry?”

Sep 18, 2009 — Ken Doctor discusses the "Self-Service Ad Revolution" and its potential impact for all publishers.

Mediaspectrum’s New Cloud Computing Platform Makes Headlines

Sep 18, 2009 — With the launch last week of its Cloud Computing Platform for Publishers, Mediaspectrum was the buzz amid reporters - for its advertising and editorial media applications now available in the Cloud.

Press ReleasesView All

Mediaspectrum Targets Campaign Management

Boston, MA Mar 4, 2010 — Mediaspectrum, Inc.® today announced the development of Campaign Management, its latest technology built to support the company’s Ad Sales portal for media companies.  The integrated solution empowers publishers to attract new advertisers, gain insight on their interaction within the Ad Sales platform, while also able to measure revenue and success associated with each sales and marketing campaign.

David Lane Joins Mediaspectrum To Lead European Expansion

Feb 12, 2010 — He joins Mediaspectrum from IBM Global Business Services where, as Partner and global leader for Publishing, he developed IBM’s business and go-to-market solutions with media clients.

Publishers Select Mediaspectrum For Self-Service Advertising In The Cloud

Jan 25, 2010 — Mediaspectrum, Inc.® today announced  that Sandusky Newspapers, Inc. and Times-News, Inc. have selected its Ad Sales platform to support their businesses.

Mediaspectrum Selected To Drive Self-Service Advertising at Dispatch Printing Co.

Jan 14, 2010 — Publisher’s Flagship Columbus Dispatch and ThisWeek Community Newspapers’ to Leverage Mediaspectrum Ad Sales for Swift New Revenue

Mediaspectrum Names Affinity Express A Preferred Partner

Dec 10, 2009 — Mediaspectrum, Inc.® today announced it has named Affinity Express, Inc., the leading offshore, onshore and onsite provider of high-volume advertising and marketing design solutions, as a preferred partner.

Mediaspectrum Named To Deloitte Technology Fast 500

Oct 20, 2009 — Mediaspectrum today announced it has been awarded to the Technology Fast 500 Deloitte LLP's ranking of the fastest growing companies in North America.

Tribune and Mediaspectrum Join Forces To Make Self-Service Advertising Available Across Publishing Industry

Sep 17, 2009 — Partnership Supports Industry-Wide Collaboration via Single, Consolidated Ad Sales Portal to Compete with Digital Ad Networks.

Mediaspectrum Introduces The Cloud Computing Platform For Publishers

Sep 10, 2009 — Revolutionary Technology Empowers Media Companies to Rapidly Cut Costs and Realize New Revenue in the Cloud.

Mediaspectrum Named Fastest Growing Software Company in Boston-Area By INC. Magazine

Aug 12, 2009 — Today Inc. Magazine unveiled the 28th Annual List of America's Fastest-Growing Private Companies - the Inc. 500 - and Mediaspectrum earned a top spot.

 
 
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